Shine in E-commerce with Your Product Pages

Product pages in e-commerce are an integral part of any business’s online presence, as they provide customers with information about the items for sale and create interest in those products. For this reason, it is important to ensure that product pages are effective and engaging.

Some tips for creating an effective product page include providing quality product photos, describing your product accurately and clearly, including helpful information and ratings, offering detailed product specifications, offering options such as color variations or bundle packages, making product reviews easy to read, and providing pricing information with discounts and deals. And Product Page Banner& Badge Hey by HeyMerch steps in at this point to help Shopify merchants easily share their discounts, deals, and custom messages with a few clicks.

An example of using Product Page Banner & Hey for Shopify Stores

Additionally, product pages should be easy to navigate and search, including calls to action, and always reflect your brand’s values. However, sometimes another sales motivator is still needed to convert visitors to buyers while shopping and it is a sense of scarcity and urgency. Booking.com is using this technique perfectly for many years and highlighting recent sales and remaining rooms frequently. This approach could be applied to Shopify stores by Scarcity: Low Stock Counter Hey by HeyMerch without any coding skills. Merchants can set a threshold within the app and only show the widget when the stock is less than a certain amount. And that widget can be applied to either all products, or selected products or collections. For sure, displaying misleading information including a stock counter is quite risky because trust between visitors is the most important factor during shopping online.

An example of using Scarcity: Low Stock Counter Hey for Shopify Stores

By following these tips, you can ensure that product pages will attract shoppers and bring that much closer to making a purchase. Please do not forget that the experiment is everything. One approach working for another does not necessarily mean that it also works for you.